OMAHA, Neb. (Jan. 25) - A Web-page designer who auctioned off the use of his forehead for advertising space is letting it go to his head. Andrew Fischer, 20, of Omaha, who put his forehead for sale on eBay as advertising space, received $37,375 on Friday to advertise the snoring remedy, SnoreStop. Fischer will display the SnoreStop logo on his forehead for one month.
But there were limits: He refused from the outset to be the conduit for any message or product deemed tasteless or unacceptable in traditional advertising formats.
Copyright 2005 The Associated Press.